{"id":1752,"date":"2022-09-01T11:07:37","date_gmt":"2022-09-01T08:07:37","guid":{"rendered":"https:\/\/www.bgapartners.com\/?p=1752"},"modified":"2024-10-10T11:11:01","modified_gmt":"2024-10-10T08:11:01","slug":"how-to-engage-gen-z-on-youtube-long-videos-or-short-videos","status":"publish","type":"post","link":"https:\/\/www.bgapartners.com\/index.php\/2022\/09\/01\/how-to-engage-gen-z-on-youtube-long-videos-or-short-videos\/","title":{"rendered":"How to engage Gen Z on YouTube: Long v\u0131deos or short v\u0131deos?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1752\" class=\"elementor elementor-1752\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7fab3bfc e-con-full e-flex e-con e-parent\" data-id=\"7fab3bfc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element 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class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"gum-widget-title\"><h2 class=\"section-main-title size-default\"><span class=\"prefix\"><\/span><span class=\"maintitle\">How to engage Gen Z on YouTube: Long v\u0131deos or short v\u0131deos?<\/span><span class=\"subfix\"><\/span><\/h2><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5af01540 elementor-post-meta-divider-text elementor-widget__width-inherit elementor-invisible elementor-widget elementor-widget-gum_post_meta\" data-id=\"5af01540\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"gum_post_meta.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"posts-meta\"><li class=\"list-meta\"><a href=\"#\"><i aria-hidden=\"true\" class=\"\"><\/i><span class=\"meta-text\">09.01.2022<\/span><\/a><\/li><\/ul>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3d4ac6ff e-flex e-con-boxed e-con e-parent\" data-id=\"3d4ac6ff\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3c7aaefb e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"3c7aaefb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:200}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2d0ebfb5 elementor-widget elementor-widget-text-editor\" data-id=\"2d0ebfb5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">As video content is gaining more and more importance in digital marketing, there is a phrase we often hear: &#8220;No one watches long videos! We need to produce short content.&#8221;<\/span><\/p><p><span style=\"font-weight: 400;\">Yes, technology is evolving, perceived time is accelerating, videos on social media can be skipped with the flick of a finger&#8230; Time is really limited and in this short time, the most concentrated content attracts the most attention.<\/span><\/p><p><span style=\"font-weight: 400;\">But does this judgment &#8220;really&#8221; reflect reality? Or are we simply taking the easy way out, responding to our need to &#8220;categorize&#8221; with a simple generalization?<\/span><\/p><p><span style=\"font-weight: 400;\">Recent research shows that these generalizations do not reflect the reality to a large extent.<\/span><\/p><p><span style=\"font-weight: 400;\">Namely&#8230;<\/span><\/p><p><span style=\"font-weight: 400;\">Think with Google recently published an article on this topic. The article suggests that we should put aside our preconceived notions about video content marketing.<\/span><\/p><p><span style=\"font-weight: 400;\">The article, which includes research on the subject, draws attention to the fact that there is a contrary movement in the video viewing preferences of Generation Z. Yes, we are talking about the most &#8220;visual&#8221; generation, Generation Z, which perceives time as the &#8220;shortest&#8221;.<\/span><\/p><p><span style=\"font-weight: 400;\">The You Tube Culture &amp; Trends Report 2022, which includes the views of thousands of participants from Generation Z, reveals that the situation is not at all what it seems. According to the report, Gen Zers do not avoid long videos on topics of particular interest to them, but instead look for videos that provide detailed information on their favorite topics, even lasting for hours.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-554fad30 elementor-widget elementor-widget-gum_post_image\" data-id=\"554fad30\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"gum_post_image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"blog-featureimage\" style=\"background-image: url(https:\/\/www.bgapartners.com\/wp-content\/uploads\/2022\/09\/Video-Makale-aramalari-1024x494.jpg)\"><img decoding=\"async\" src=\"https:\/\/www.bgapartners.com\/wp-content\/uploads\/2022\/09\/Video-Makale-aramalari-1024x494.jpg\" title=\"\" alt=\"\" \/><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70a647ad elementor-widget elementor-widget-text-editor\" data-id=\"70a647ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Interaction between followers = Interaction with the brand Generation Z, to a large extent, establishes a relationship with the brand, product, sports club, famous person, etc. that they identify with, which is dominated by &#8220;fan culture&#8221;. According to the Report, 61% of this generation consider themselves &#8220;super fans&#8221; of someone or something. as the &#8220;most important thing in the world&#8221;.<\/span><\/p><p><span style=\"font-weight: 400;\">So what does this mean?<\/span><\/p><p><span style=\"font-weight: 400;\">When it comes to getting information on a topic they are a fan of, Generation Z is more interested in the depth and fulfillment of the information conveyed than the length of the video. In addition, the new generation also follows the messages under such videos that include the opinions of fans like them, and they themselves like to express their opinions through comments.<\/span><\/p><p><span style=\"font-weight: 400;\">Brands also attract this audience with satisfying video content targeting fan culture and manage to increase their own interaction by evaluating the interaction between followers.<\/span><\/p><p><span style=\"font-weight: 400;\">Another type of long-form video content that attracts attention is video articles. Think with Google&#8217;s data on video article searches shows that interest in this type of content has been steadily increasing since 2019. Moreover, the length of video articles searched by Generation Z varies between 25 minutes and 1 hour.<\/span><\/p><p><span style=\"font-weight: 400;\">It seems that it&#8217;s really time to put aside the prejudice that &#8220;long videos are unwatchable&#8221;.<\/span><\/p><p><span style=\"font-weight: 400;\">Not only do brands have the opportunity to tell their stories more clearly and convey the message they want to convey in all aspects through the long video content they produce, but such long video content also enables them to gain more loyal followers.<\/span><\/p><p><span style=\"font-weight: 400;\">From short to long&#8230; At this point, we would like to share another interesting data with you. It shows that long and short videos are complementary rather than antagonistic. One of the findings in the You Tube Culture &amp; Trends Report 2022 is proof of this. 59% of Gen Zers say they seek out and watch longer versions of short-form videos they discover on various apps.<\/span><\/p><p><span style=\"font-weight: 400;\">So it&#8217;s not a case of &#8220;short video vs. long video&#8221;. The issue is more about producing content that conveys satisfying information that will attract the attention of the target audience without getting hung up on length, and being visible on different platforms with short versions of this content.<\/span><\/p><p><span style=\"font-weight: 400;\">Generation Z will follow you after you produce the right content, don&#8217;t worry!<\/span><\/p><p><span style=\"font-weight: 400;\">The digital world is constantly changing and brands need to keep up. Maybe it&#8217;s time to review our unfounded judgments and follow the change. Brands need to produce time-optimized content of different lengths for different channels without fear of time limits for their followers.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2dbb857c e-con-full e-flex e-con e-parent\" data-id=\"2dbb857c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-69ea9220 e-flex e-con-boxed e-con e-child\" data-id=\"69ea9220\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b780b80 elementor-widget elementor-widget-icon-box\" data-id=\"4b780b80\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h2 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t\u0130LET\u0130\u015e\u0130ME GE\u00c7\u0130N\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c318ecb elementor-button-align-end elementor-mobile-button-align-center elementor-widget elementor-widget-form\" data-id=\"1c318ecb\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"New Form\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"1752\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"1c318ecb\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"\" \/>\n\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-above\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-name elementor-col-50\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-name\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\t\u0130sim\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[name]\" id=\"form-field-name\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"\u0130sim*\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_5e63ec7 elementor-col-50\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_5e63ec7\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tSoyisim\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_5e63ec7]\" id=\"form-field-field_5e63ec7\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Soyisim*\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-tel elementor-field-group elementor-column elementor-field-group-field_f5f1e1b elementor-col-50\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_f5f1e1b\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tNumara\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t<input size=\"1\" type=\"tel\" name=\"form_fields[field_f5f1e1b]\" id=\"form-field-field_f5f1e1b\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Numara*\" pattern=\"[0-9()#&amp;+*-=.]+\" title=\"Only numbers and phone characters (#, -, *, etc) are accepted.\">\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tEmail \t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Email*\" required=\"required\" aria-required=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-textarea elementor-field-group elementor-column elementor-field-group-message elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-message\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tMesaj\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<textarea class=\"elementor-field-textual elementor-field  elementor-size-sm\" name=\"form_fields[message]\" id=\"form-field-message\" rows=\"4\" placeholder=\"Sizin \u0130\u00e7in ne yapabiliriz?\"><\/textarea>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button type=\"submit\" class=\"elementor-button elementor-size-md elementor-animation-grow\">\n\t\t\t\t\t\t<span >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\" elementor-button-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">g\u00d6NDER<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-55e71569 e-con-full e-flex e-con e-child\" data-id=\"55e71569\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4c009488 e-grid-align-left e-grid-align-tablet-center elementor-widget__width-auto elementor-widget-tablet__width-inherit elementor-shape-rounded elementor-grid-0 elementor-widget elementor-widget-social-icons\" data-id=\"4c009488\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-linkedin-in elementor-repeater-item-4249038\" href=\"https:\/\/www.linkedin.com\/company\/bga-partners\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Linkedin-in<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-linkedin-in\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-instagram elementor-repeater-item-e487838\" href=\"https:\/\/www.instagram.com\/bgapartners\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Instagram<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-instagram\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-behance elementor-repeater-item-0b0033a\" href=\"https:\/\/www.behance.net\/yenerbozkurt\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Behance<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-behance\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-228109ee elementor-widget__width-auto elementor-widget-mobile__width-inherit elementor-widget-tablet__width-initial elementor-widget elementor-widget-icon-box\" data-id=\"228109ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tAdres\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tT\u00dcRK\u0130YE\n<br>Nida Kule G\u00fcney Barboros Mah. Mor S\u00fcmb\u00fcl Sk.\n\n<br>No:7\/3F D:12 Ata\u015fehir \/ \u0130stanbul<br>\n\n<br>UNITED KINGDOM<br>\nSuite 314, Ashley House, 235-239 High Road\nWood Green \/ <br>London N22 8HF United Kingdom\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6b0f004b elementor-widget__width-auto elementor-widget-mobile__width-inherit elementor-widget-tablet__width-initial elementor-widget elementor-widget-icon-box\" data-id=\"6b0f004b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tEmail\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tinfo@bgapartners.com.tr<br>\nnewbusiness@bgapartners.com.tr<br>\nik@bgapartners.com.tr<br>\nhr@bgapartners.co.uk\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4cee06fd elementor-widget__width-auto elementor-widget-mobile__width-inherit elementor-widget-tablet__width-initial elementor-widget elementor-widget-icon-box\" data-id=\"4cee06fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\ttelefon\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\t+90 216 372 72 57\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7398a538 e-con-full e-flex e-con e-parent\" data-id=\"7398a538\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-67f650de e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"67f650de\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:200}\">\n\t\t<div class=\"elementor-element elementor-element-4d2f0ad1 e-con-full e-flex e-con e-child\" data-id=\"4d2f0ad1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7df3380 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"7df3380\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1\" height=\"1\" src=\"https:\/\/www.bgapartners.com\/wp-content\/uploads\/2024\/07\/beyaz-logo.svg\" class=\"attachment-large size-large wp-image-248\" alt=\"\" sizes=\"(max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2b9f0878 e-con-full e-flex e-con e-child\" data-id=\"2b9f0878\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f396cf0 elementor-widget elementor-widget-text-editor\" data-id=\"f396cf0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Copyright \u00a9 2024 BGA+ Partners<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Edit Content Menu Home References Contact Blog Services Blog TR Behance Linkedin How to engage Gen Z on YouTube: Long v\u0131deos or short v\u0131deos? 09.01.2022 As video content is gaining more and more importance in digital marketing, there is a phrase we often hear: &#8220;No one watches long videos! We need to produce short content.&#8221; &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.bgapartners.com\/index.php\/2022\/09\/01\/how-to-engage-gen-z-on-youtube-long-videos-or-short-videos\/\" class=\"more-link\">Okumaya devam et<span class=\"screen-reader-text\"> &#8220;How to engage Gen Z on YouTube: Long v\u0131deos or short v\u0131deos?&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":1754,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_canvas","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1752","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genel"],"_links":{"self":[{"href":"https:\/\/www.bgapartners.com\/index.php\/wp-json\/wp\/v2\/posts\/1752"}],"collection":[{"href":"https:\/\/www.bgapartners.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bgapartners.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bgapartners.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bgapartners.com\/index.php\/wp-json\/wp\/v2\/comments?post=1752"}],"version-history":[{"count":4,"href":"https:\/\/www.bgapartners.com\/index.php\/wp-json\/wp\/v2\/posts\/1752\/revisions"}],"predecessor-version":[{"id":1757,"href":"https:\/\/www.bgapartners.com\/index.php\/wp-json\/wp\/v2\/posts\/1752\/revisions\/1757"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bgapartners.com\/index.php\/wp-json\/wp\/v2\/media\/1754"}],"wp:attachment":[{"href":"https:\/\/www.bgapartners.com\/index.php\/wp-json\/wp\/v2\/media?parent=1752"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bgapartners.com\/index.php\/wp-json\/wp\/v2\/categories?post=1752"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bgapartners.com\/index.php\/wp-json\/wp\/v2\/tags?post=1752"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}