Cultural Capıtal and Your Busıness

First of all, let us tell explain what cultural capital is and how it came about.

Cultural capital is a theory that Pierre Bourdieu, a French Sociologist developed back in the 1970s. It is a theory that developed the idea of cultural capital as a way to explain how power in society was shown and maintained in social classes. This phenomenon is of great importance for the business world. All the companies should undertake activities to increase the cultural capital.

Do you know why to invest in cultural capital?

We do, come and let us tell you all about cultural capital. 

Why is cultural capital important? 

Cultural capital is very important to your business as it can help you target more people and expand the potential customers within your business. 

Cultural capital is used a lot with luxury and fashion brands. It helps them get the Modern Affluent Customers. 

Modern Affluent Customers are the customers that all businesses require. They are the loyal customers that have the wallets to be able to spend money on your business. 

Your Firm should have the opportunity to have modern affluent customers. 

Cultural capital is everywhere at the moment, especially on social media; you might not notice it, but it has become a daily part of our lives. Cultural Capital is all over large social media including TikTok, WeChat, Instagram, and Facebook. 

Cultural Capital is growing at a faster pace, it is becoming more and more frequent to see adverts about culture capital all over the internet. 

What has COVID done to cultural capital?

COVID has increased the number of users in social media and the amount of time one spends online. 

This benefits cultural capital because more people are likely to see your adverts and keep on seeing them if you and your firm can make the right decisions and do the right advertising. 

If you choose to work with us at BGA Partners we can enable you to find your target audience and help you reach your audience.

İLETİŞİME GEÇİN

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